Digital Diamonds: Personal Branding | Youtube | Mindset

"Be a resource, not a sales pitch" - the BASIC principles of successful social media marketing; and something I see many business owners do WRONG when they first start online. In this episode you will learn: * how to balance value posts and sales posts the right way (jab jab jab right hook by Gary Vaynerchuck) * how to show off your knowledge and position yourself/your business as an authority * how to become the go-to resource in your industry * the ROI (return on investment) of social media - YOU need to invest NOW * why Social Media nowadays is an engagement game and not a numbers game * how to create valuable content (3 things your content NEEDS to do) Like my Facebook page for exclusive marketing tips & BTS of my business: www.facebook.com/LLSocialMediaStategies/ Follow me on Instagram for insights into my life: www.instagram.com/laura_langheinrich/