Profitlayer

“One of the keys to becoming wildly more productive is understanding the concept of the trichotomy of returns.”Nic Peterson (2:49 - 2:54) Learn to be efficient with your resources as your business grows. When your business starts growing, your decisions become more critical. Ideally, you want to minimize your input for a specific return. To make decisions that enable you to maximize your output, you need to grasp the concept of the Trichotomy of Returns. “When making a decision, you have to decide if the expected return is worth your time, and how it affects your business overall.”  - Nic Peterson (5:53 - 5:59) Everything you do should go into three different buckets, depending on the return you’re expecting, and the amount of work or resources you think it will entail.  The three buckets in the Trichotomy of Returns. Disproportionate Returns - The things you do where the returns aren’t proportionate to the resources. The output can be either favorable or unfavorable. Maybe you put in twice the work and get f