Profitlayer

“Part of your process as a business owner is celebrating your clients.” - Justin Demers (8:29-8:32)Timothy Dick Profit Layer Social proof is a powerful way to demonstrate the value of your services. Testimonials, reviews, and other forms of social proof give prospective clients the confidence to say “yes” to your offer. But business owners fail to use social proof in a strategic way, so they often struggle to increase revenue and retain clients over time. Michelle and Justin Demers help entrepreneurs systematize social proof and customize their marketing messages. Businesses typically ask for testimonials after they’ve delivered their services to clients. But this makes the process more transactional and less personal while hurting the relationships you’ve built over months and years. “Any business can pay for ads. But when you give the voice to the consumer, they become real.” - Timothy Dick (5:09-5:24)Referrals and testimonials give your marketing messages more power in communicating with your target audien