Golf Business Podcast

Marketing: Attracting Female Golfers

Informações:

Sinopsis

Happy Tuesday! Today, we are going to talk about what we need to do to attract more female golfers to the course. Let's face it, golf has traditionally been a male dominated sport with female participation resting somewhere in the mid teens for many decades.  However, times they are a changing. Most recent numbers are showing golf participation for women increasing to 24% of total golfing population, but we are only half way to mirroring the actual population breakdown of the US (51% female, 49% male) SO, what do we need to do to increase the connection with the female golfers? I have dug into some articles from sources like the LPGA, Women on Course, and the NGF, plus, interviewed several female golfer to find out a little more about what women would like to see at the golf course. Click Play to find out more! Also, check out the FIND THE GREEN BLOG!(<-Click) We have expanded on the audio content and go into deeper detail to supplement the podcast. As ALWAYS, thanks for listening! I am thankful f