Beers, Blokes And Business - Blokes Drinking Beer Talking Business

Sean and Scott catch up with co-founder of Pozible.com Rick Chen to discuss crowdfunding. Some insights from Rick on this podcast How answering an ad on Gumtree lead Rick on a wild car trip to Noosa and formed the seeds of business partnership. Where crowdfunding has come from and why even bigger businesses are starting to use it. Crowdfunding brings more than coin. It tests product / market fit, creates buzz and anticipation is the most telling of feedback... will someone buy this product. Why crowdfunding is for more varied projects than just indie music, movies, gaming and tech products. What is Rick's 30% rule? Which platforms have the best success rates in different regions. The backstory to the headline grabbing explosive crowd funding projects of late. Flow Honey and the Coolest Cooler. What are the hacks to running a killer crowd funding campaign. What MacGyver and bad doomed crowd funding projects have in common. How great campaigns are funded BEFORE they launch. What is the optimum leng