V.u.x. World

Ron Jaworski, CEO Trinity Audio, joins us to share how to satisfy the user, the publisher and the advertiser with your audio strategy.The Holy Trinity of your audio strategyTrinity Audio's philosophy is to satisfy users, publishers and advertisers in an attempt to provide value to all three with audio. Trinity Audio's technology turns any webpage into audio using text to speech and allows publishers to then distribute that on their websites, as well as through any other audio channel, such as Spotify, podcast players, Flash Briefings, via an RSS feed. With ads built-in, publishers can repurpose existing content, distribute it in a variety of channels to reach more users, whilst generating incremental revenue at the same time. Your content strategy should have a Holy Trinity also: written, video and audio. Most publishers have the first two covered, but have been slow to start their audio revolution. In this episode, Ron Jaworski, CEO of Trinity Audio joins us to share how you can boost your aud