V.u.x. World

This week, we're digging deep into how to craft compelling audio experiences in your voice app by using sonic branding and sound design, with Audio UX Co-Founder and CMO, Eric Seay.In this episode: sonic brandingWe're advancing the conversation we had with Joel Beckerman of Man Made Music on scoring voice experiences, and get into specifics of how to make your VUX sound better with a combination of sonic branding and sound design.We discuss:The resurgence of audioWhy is sonic branding and sound design are importantWhere and how to use sonic brandingHow sonic branding applies to voiceWhat's missing in voice from a sound design perspectiveThe anatomy of an Alexa skill and where sound design can make an impactThe 4 As: Audio As An Afterthought, and the perils of putting audio lastChallenges in sound design and audio branding, including celebrity voiceoversAbout Audio UX and Eric SeayAudio UX are a sound design and sonic branding company helping brands create a holistic Audio Aesthetic by developin