#seoisaeo Podcast - Expert Interviews At Major Digital Marketing Conferences
A Measured Approach to the SERPs (Cindy Krum with Jason Barnard)
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:31:09
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Sinopsis
Cindy Krum talks with Jason Barnard about MoxieScore. Moxiescore is MobileMoxie’s new SERP measurement tool, theWith Universal and Extended search (rich results), one of the biggest challenges in digital marketing is to explain SEO performance to a client or a boss in a clear manner that is easy to understand. Cindy developed MoxieScore to make that task simpler... Cindy explains the concept and the ideas behind her new scoring system. https://www.youtube.com/watch?v=GQqkpEazdWg In partnership with Wordlift 0:50 Cindy Krum's Brand SERP on Google and YouTube 3:07 What is the MoxieScore?6:38 How MoxieScore helps you quantify your real SEO success, so you can present it to stakeholders in a clear way 7:53 A quick dive into the sheer scale of all the different devices, languages, countries we should really be tracking 9:17 How MoxieScore differs from Kalicube as a measurement of SERPs 9:59 Cindy discusses different metrics that MoxieScore uses 11:46 How the MoxieScore and the MessScore help you i