#seoisaeo Podcast - Expert Interviews At Major Digital Marketing Conferences

Shaina Weisinger talks with Jason Barnard on how to be efficient with your content strategy, and how to scale it appropriately.  Social media is not about "me, me, me". Is actually about "you, you, you". Shaina shares her mindset when communicating with an audience if the goal is to generate interest in what you have to offer. You will find out the common mistakes made on social media, how to balance content strategy between different audiences, and the importance of generating educational content with the entertainment aspect in mind.   You will also get valuable tips on how to convey charisma and relatability on camera from a video production expert.   https://www.youtube.com/watch?v=g8Mpfd1ozrE In partnership with Wordlift What you will learn 1:03 Shaina Weisinger’s Brand SERP and the social media platform she focuses on the most1:31 The concept of ‘giving your entity a home’ and it's importance on SEO2:19 Importance of audience engagement for google's algorithm, and how Facebook videos