Inc. Founders Project With Alexa Von Tobel

What if you could get a life insurance policy in just 3 minutes, 24/7? That's now a reality, thanks to Peter Colis and his digital-forward life insurance startup, Ethos. Ethos is a next-gen InsureTech company that puts accessibility front and center, underwriting applicants in real-time via proprietary algorithms. To date, the company has raised $100M in venture capital and serves people ages 18-85 across 49 states. Peter shares how his experience as a boxer helps him stay calm in the face of adversity, how Covid accelerated the adoption of financial technology, and how he overcame imposter syndrome as a student at Stanford