#seoisaeo Podcast - Expert Interviews At Major Digital Marketing Conferences

Mark Schaefer talks with Jason Barnard about cumulative advantage Jason Barnard was joined by internationally-acclaimed speaker and author Mark Schaefer to discuss his take on the concept of Cumulative Advantage. Some of the most pressing questions in the modern marketing era are: how do we stand out? How can our audience find us in an increasingly noisy world? Mark shares his ideas on how to create momentum for your personal brand and excel in your field. Whether you're at the beginning of your career or at a more advanced stage - where you are at the position of creating what Mark calls a “sonic boom”, and your idea spreads and becomes viral - the secret is resilience and consistency!  You will discover the perfect time frame to find out whether or not your idea is going to work, and examples of qualitative measures to look for to determine that. https://www.youtube.com/watch?v=jhYOQznrK9E&t=159s In partnership with Wordlift What you’ll learn from Mark Schaefer 00:00 Mark Schaefer