Product Launch Rebel

Hear about how this entrepreneur started a healthy food product company. Learn his stories about bootstrapping the business; working with retailers, distributors and brokers; and finding a manufacturing partner. Listen as he describes his top joys and frustrations of being an entrepreneur, and how it has changed him. http://getpodcast.reviews/id/1136273740 (Leave a Rating & Review in iTunes for the Product Launch Rebel Podcast) Episode Outline: 0:45 – Introduction to Donn Kelly, Co-Founder of Doctor in the Kitchen and the producer of Flackers flax-seed crackers. 2:38 – Start of the “Give Me The Basics” Podcast Segment 2:51 – Donn describes his company as a “natural and healthy food product company,” producer of Flackers crackers: raw and gluten free.  The “healthiest cracker on the market.” 4:14 – Donn talks about how his initial assumptions about the business changed as he evolved the business.  He originally assumed his product would be a very niche item.  He pleasantly learned that the product wa