On The Record...online Podcast
Auto Industry Bailout PR at GM
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:23:54
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Sinopsis
Handling crisis PR at GM before, during and after US taxpayers rescued the automaker with Jennifer Ecclestone (@jenecclestone), Social Media and Executive Communications for the GM Product and Technology division. Jennifer discusses the automotive industry crisis of 2008-2010, how the US automakers got caught without hybrids when gas prices increased, how US Dept. of Defense… The post Auto Industry Bailout PR at GM appeared first on Eric Schwartzman.