On The Record...online Podcast

Location based social networking at New York Fashion Week was all the rage, with more than 100,000 fashionistas checking-in, indicating clear winners and losers with respect to where the action and excitement was. Joost van Dreunen of SuperData Research (acquired by Nielsen) analyzed the check-in data and shares his findings.   Smart communications strategies embrace… The post Location Based Social Media Marketing at New York Fashion Week appeared first on Eric Schwartzman.