Hitting The Mark

Fabian Geyrhalter:Welcome to the show and Nick and Nick.Nick G:Thank you so much for having us.Nick A:Thanks for having us.Fabian Geyrhalter:I can say Nick and Nick over and over. It's like that should have been your brand name, Nick and Nick hot sauce.Nick G:It wouldn't fit on the bottle so we had to make it smaller.Fabian Geyrhalter:That's it. Exactly. So you guys are I mean it's just an insane story. So you made the 2020 Forbes 30 under 30 list. Adweek just named Truff the best brand born out of social media. Oprah, who's a big fan I heard, put your hot sauce on her favorite things list, which of course catapulted you into Amazon and you can find Truff in small grocery stores, Wright's Gourmet stores, you can find it in the large ones, Whole Foods and Irwin's of this world but also high-end department stores like Neiman Marcus which isn't your usual kind of place where you look for hot sauces. I would describe your brand, and this is how I like to start it where I tell you who you are, now I would like to