Innovation Crush

Jon Werner has mastered the true artistry of innovation; exploring every endeavor with a sense of childlike wonder. Quite literally, he is adidas Innovation Explorer (real title), and has led the company's effort to create and/or apply trends in technology and fashion for the past 8 years. On Innovation Crush, Jon explains his role, his successes (including winning a CES Innovation Award for adidas new connected soccer ball), and how he retains his sense of ingenuity and invention day in and day out. (recorded on location @ SXSW)