Build

Did you share last week’s Build episode on product design sprints with your teammates?   Wait! Give me two chances to guess what the outcome was...   … you did and you faced some pushback? Well, kudos to you for putting it out there!   … or maybe you didn’t because you were afraid of the pushback you’d get? That is OK too!   Charbel Semaan and I are back this week and prepared to help you get over the pushback you received or will receive once you bring up the idea of product design sprints to your teammates.   You’ll recall Charbel Semaan has been a product designer for the last 20 years and recently launched his brand, Made in Public.   Charbel and I have built a lot of products, and we know that even if our teammates hate the current process and the outcomes it produces, they will still find comfort in it and resist adopting a new one because there’s a lot of fear when it comes to change.   But no one is going to willingly admit to being scared, so they’re going to couch their fear in remarks that are skep