Build

Episode 4: How to Use Empathy to Build Software Products

Informações:

Sinopsis

There’s one skill that every wildly successful product manager, UX designer, businessperson, and leader has in common. It helps them unite teams and ship products that customers love time and time again.  What could possibly unite all these technologists?  It’s conscious and deliberate empathy.  Most people believe empathy is just about being compassionate, like lending your friend a shoulder to cry on when they’re going through a breakup. Others dismiss it altogether as a distraction, because they believe it’s more important to be efficient, focus, and get stuff done! Well, it just so happens that when a company is plagued by lack of motivation, missed deadlines, and high employee turnover, often it’s because employees feel that their teammates, bosses, and management don’t “get them.” They might feel like coworkers jump to conclusions or assume their intentions and motivations. In other words, they don’t feel that anyone has empathy for them as an individual. Lack of empathy is terrible for team-building, b