Ignite 2 Impact Podcast - Raise Up And Inspire The Next Generation Of Leaders

Amy Hilliard: Marketing Genius Showing Others How to Sizzle After 60 Ep. 53

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Sinopsis

Amy S. Hilliard is the owner of three businesses: consulting, speaking and licensing. As principal of The Hilliard Group, a strategic marketing consulting firm, her clients have included Nielsen, IBM, BET, American Express, HBO, the Art Institute of Chicago, Jaguar and PepsiCo. At 48 years old, because banks wouldn’t give her a loan, Ms. Hilliard sold her home to start The ComfortCake Company®, makers of “Pound Cake so Good it feels like a Hug®“. The Company commercialized Ms. Hilliard's own recipes for a variety of pound cakes, and now licenses them and Sugarless Sweetness®, a patent-pending proprietary sugar substitute. Launched in 2001, the company gained national distribution with United Airlines, Walmart and Home Shopping Network among others. A proven thought leader on entrepreneurship, empowerment and marketing, Ms. Hilliard speaks to audiences worldwide. With a unique background of senior corporate experience and established entrepreneurship, Ms. Hilliard was recently President of Fashion Fair Cosmet