Internet Marketing And Entrepreneurship With Miles

Sales vs Marketing - Where Should Your Focus Be?

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Sinopsis

Every business must make the shift from marketing to sales if they want to succeed. If you don't understand the difference between sales and marketing, you won't be able to shift your attention, focus and priority when the timing is required. In this video you are shown a visual framework that will help you understand the difference between sales and marketing. Miles Beckler gets on his whiteboard and reveals the roadmap for digital marketers and entrepreneurs in order to help you self identify where you are in the journey between sales and marketing. It is best to think of these two sides of your business like offense and defense on a sport. It takes very different skills and focused effort in both disciplines in order to create a winning long-term business. The marketing side of the business is what helps you grow your audience, gain the attention of the marketplace, build trust, likability, etc... The sales side of your business is when you actually enter the phase of customer acquisition whether it's with