Ace The Gram

Today we interview the elusive Jordan Watson - Kiwi Dad behind the popular Youtube channel "How to Dad" Jordan shot to fame after his video "how to hold a baby" went viral.  Jordan talks to us about the following: - how and why Jordan started 'How to Dad' - what it feels like to have a video go 'viral' - how social media has changed over time and how Jordan has changed his content - how the structure of Jordan's career works - what Jordan thinks the keys are to good social media campaigns in 2020 - how Jordan continues to keep his audience engaged - Jordans book + the process behind his Ted Talk - How Jordan comes up with fresh ideas and fresh content - Misconceptions about Jordan For more on Jordan check him out on every social media platform under "How to Dad" For more on Viv and Tash check out: @acethegrampocast @tastefullytash @vivconway_