Smc: School Marketing And Communications

We start this episode by considering the impact of the upcoming iOS updates on your social media advertising in Making News. Then it’s a Deep Dive into the how and why of aligning your school’s visual branding with your storytelling before we answer a listener’s question about which audience should be targeted with which social media platform. This month we’re raving in Rants and Raves, as we delve into what it is that makes a design look good. Episode links: iOS updates for Apple could affect your Facebook Ads – WordStream Facebook Business Manager’s guide to the iOS updates Visual Branding and Storytelling – Mailchimp School Marketing Journal Why Does a Design Look Good? – Nielsen Norman Group The Marcom Society