Askalli: Self-publishing Advice Podcast

In the first of our new shows comparing the perspectives of fiction and nonfiction, Orna Ross, Adam Croft and Boni Wagner-Stafford discuss when you should brand the author versus when the branding should focus on the book, or the book series. What are the factors to take into account? And what about pen names? Should you have one? Or maybe even more than one? What are the implications? Tune in for this session on branding best practice.​ Find more author advice, tips and tools at our Self-publishing Author Advice Center: https://selfpublishingadvice.org, with a huge archive of nearly 2,000 blog posts, and a handy search box to find key info on the topic you need. And, if you haven’t already, we invite you to join our organization and become a self-publishing ally. You can do that at http://allianceindependentauthors.org. About the Hosts Orna Ross is founding director of ALLi, which she founded in 2012 and launched that year at London Book Fair. After being traditionally published Orna took her rights back fro