Business Ideas For Smes And Start Ups

The latest Shift Control Podcast segues between current social and emotional anxieties and the importance of remembering that the default position for the human condition is one of calm, honesty, friendship and doing good. Not dissimilar to the behaviour required and the role of sales and business development. Trading anecdotes from the brilliant HumanKind, by Rutger Bregman and discussing the key behavioural characteristics of a good sales person, the podcast focuses on what we can control within ourselves and argues that despite some compelling evidence to the contrary with humanity, all is not lost.