Megamarketer Coachcast For Contractors

In this month’s episode of the MegaMarketer Coachcast, Justin Jacobs is flying solo and talking about how to keep your phone ringing during the upcoming slow season. Key Lessons Learned: Marketing Your Service Business The HVAC world is and always will be driven by weather, and there is nothing we can do about that. When the AC isn’t running full blast all day, the chances of failure goes way down. There will always be peaks and valleys in your lead counts, but good marketing makes everything more consistent. There are two ways to keep your lead flow consistent, a strong maintenance agreement plan and strong customer engagement. Your Service Business on Social Media Social media is not just for teenagers. According to the Pew Research Center, 68% of US adults have a Facebook account, and two thirds of those people visit the site at least once per day. In many ways, the adults have taken over Facebook and driven the kids away. Now they’re on other social networks like Instagram, Snapchat, and Twitter. Faceb