Sweetlife Entrepreneur: Lifestyle Entrepreneur | Online Business | Startup | Solopreneur | Mompreneur | Female Entrepreneurs

Our guest for the next three episodes taught me everything I know about branding. With over twenty years of experience, Elizabeth McFadden has successfully positioned small-to-mid-sized businesses in the marketplace by developing brand strategies, engaging copy, and executing marketing and media plans. Elizabeth’s current role at Novella Brandhouse involves leading the entire branding process and the marketing strategy side of what they do and overseeing their day-to-day operations. Elizabeth is also the mom of three boys, like me, and we’ve even taken our families on hikes together here in the mountains of Colorado. Episode Highlights: How Elizabeth grew her company from a home-based, online business to where it is today with a team based out of Kansas City while raising three young boys. A breakdown of the different components of a brand. The fundamentals of big business branding for smaller entrepreneurs.   To learn more, visit the show notes   Get Connected! SweetLife Company: Business Consulting for En