Content Sells: Attract, Convert & Keep Your Ideal Clients With Content Marketing That Works

Pivot is definitely a word that’s been REALLY overused in recent months, considering how many businesses have had to change direction and reinvent themselves due to Covid-10 and the various restrictions in place. One area where those restrictions have been well and truly felt is in live gatherings. With many businesses having to rethink and reinvent the way they approach live events. In this episode your hosts, Suzi Dafnis and Michelle Falzon share their top tips for pivoting from a Live Event to a Virtual Event (based on their experience shifting SEVERAL live events to virtual events in recent weeks AND their more than three decades combined experience producing virtual events. Listen to this episode to hear more about: The “surprising reason” why you DO want to consider a Virtual Event as an alternative to cancelling or postponing your Live Event. What Michelle learned helping to pivot a large US-based event to Virtual in just 3 weeks! Do the same things work at a Virtual Event as at a Live Event? Suzi and