Church Brand Guide Podcast | Logo, Website, Video, And Design

Show Notes: Host a large special event. A core value of James River Church is to reach young families. A digital marketing team, on all campuses of James River, help promote a large event to help reach young families in Springfield, Missouri. The October 31st event specifically targets this audience. The main goal of the event is to help the community meet people who attend the church. Be sure to keep your event branding consistent with your church brand. Use automated email sequences. A good call to action for large event promotion is to capture their basic information. Try to get them to give this information so you can follow up with an automated email sequence. An automated email sequence is created once, then is triggered by the action a user takes. Automated email sequences, and emails in general, are a great way to keep engaged with people after the event is over. Build relationships with people. Be intentional about using an event to connect with people and build a relationship. Communicating with peo