Church Brand Guide Podcast | Logo, Website, Video, And Design

In this episode, we discuss how a church can build a culture that retains people by cultivating relationships and creating great experiences. Jonathan Hardy shares ideas about what a church can do to retain people based on his experience on church staff and as a church consultant with the Hardy Group. Churches should focus on cultivating relationships and on creating great experiences in order to retain guests. Show Notes: Large churches and small churches have a “back door” problem to retain people • Pastors all over the country have a “back door” issue happening • Churches must focus on retaining guests while being mindful of taking care of those who are there • The goal for your church should be to shrink the back door as much as possible • 2 big ideas: allow relationships to build and create a great experience for new guests • The number one reason why people leave a church is that they have not connected • Survey guests and ask them why they like the church and why they are choosing to come back • Most p