Real Estate Uncensored - Real Estate Sales & Marketing Training Podcast

Having an online presence is important in 2021, but in building a social media following, many agents have begun to overlook more old-school methods, and that could be a massive mistake - especially when it comes to expired listings.   Cold calling and other traditional styles of prospecting may have lost some appeal, but they haven’t lost their effectiveness. When dealing with expireds, they might just be the best way forward.   How can we get better at reaching out to sellers who have had to take their homes off the market? Can we turn expireds into a goldmine with a phone call?   In this episode, the CEO of Edge Property Group, Shawn Richardson shares how to make the most of expireds with old-school prospecting.  Three Things You’ll Learn in This Episode    The importance of being upfront People know when we have an ulterior motive, so we have to come from a place of service. Whether we’re dealing with expireds or brand new listings, aim to provide value and build solid relationships before doing anythi