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Reimaging Big Brands to Create New Experiences with Steve Rosen of CreateOn
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:53:17
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Sinopsis
Steve Rosen is one of the CreateOn Co-Founders. He helps licensors like Magna-Tiles, Lord of the Rings, Star Trek, and Willy Wonka put products and deals together. Steve has worked with all the major film studios, licensing agencies, and toy companies in creating high-profile products, utilizing best-of-breed licensed IP in his 17 years in product development and in the entertainment industry. Steve has executed numerous licensing deals and most recently, he brokered licensing agreements with four leading children's entertainment brands. He has also run software development teams across the globe, creating from cradle to casino floor best in class slot machine experiences. In this episode… It takes another level of wild creativity, guts, and expertise to seek out brands that everyone loves and dare to reimagine them in order to create new experiences that will hopefully make people love the brand even more. That’s precisely what Steve Rosen of CreateOn is doing when they broker deals between mega players in