Inspired Insider With Dr. Jeremy Weisz | Ecommerce Interviews | Entrepreneurship | Inspirational Stories | Business Lessons

JJ Rademaekers is the founder and CEO of JJ’s Sweets. The idea for this company came to JJ in a dream he had one night in 2009. Inspired by the dream, JJ began experimenting with making delicious, natural sweets made from sustainably sourced, organic, healthier ingredients. What started as a candy stand at Boulder’s local farmer’s market has since grown into a thriving natural candy brand, with Cocomels occupying shelf space in more than 2,000 retailers around the country. In 2014, JJ’s Sweets further expanded our reach in the natural candy market with a line of Chocolate Covered Cocomels. Here’s a glimpse of what you’ll learn: [0:44] JJ Rademaekers joins the podcast to talk about Cocomel. [2:45] What inspired JJ to create a candy business? [4:40] JJ talks about the product development process. [7:50] Challenges that JJ has faced along the way. [9:15] Some proud moments from JJ’s journey. In this episode… What comes to mind when you think of dairy-free candy? Does it conjure up images of your favourite snac