Inspired Insider With Dr. Jeremy Weisz | Ecommerce Interviews | Entrepreneurship | Inspirational Stories | Business Lessons

Habib Salo is the CEO of Young Nails. They have been serving the nail care industry for over 20 years. Habib and Greg (Habib’s older brother) run the business and their mom decided to start her own business at the age of 49. She had a passion for the nail industry and they did everything to support her. Greg, the older brother, became a licensed nail technician after switching gears from firefighter training. Habib took a detour from medical school and a life in music. Young Nails Inc., is a professional nail care manufacturing company exporting to over 40 countries worldwide and distributing domestically to over 3000 stores. Here’s a glimpse of what you’ll learn: [1:40] Jeremy introduces his guest, Habib Salo. [4:00] Reinventing the business & focusing on social media engagement. [9:30] What causes Young Nails videos to get high views? [13:30] Who is the Young Nails audience? [15:30] Getting products into Trade Shows and Salons. [18:00] How Habib’s mom started the business. [24:00] Early challenges in t