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Putting the Customer Experience First with Jason VandeBoom Founder of ActiveCampaign

Informações:

Sinopsis

Jason VandeBoom is founder of ActiveCampaign which is a web based marketing platform that helps hundreds of thousands of small businesses improve and automate their marketing. Here’s a glimpse of what you’ll learn: [0:40] Jeremy’s welcome and introduction to this episode with guest Jason VandeBoom, founder of ActiveCampaign. [2:43] Who should be using ActiveCampaign? [3:30] Jason discusses the evolution of ActiveCampaign since its beginning in 2003. [7:24] Transitioning from multiple products to focusing solely on email marketing. [8:01] Some misconceptions about ActiveCampaign. [11:01] Jason discusses some things he’s had to “put his foot down” about in order to ensure value added marketing by clients. [13:39] Do you actively pursue partner campaigns? [17:24] Some of the most popular integrations ActiveCampaign offers right now. [21:22] Jason’s introduction into the tech field. [23:53] Jason’s original aspirations as a young person. [27:45] Jason’s work experience in web design and contact management. [31:4