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Crafting Customer Delight In Your Business with Dr. Joseph Michelli of JosephMichelli.com

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Sinopsis

Dr. Joseph Michelli is a New York Times #1 Bestselling Author of Books including: The Zappos Experience, Leading the Starbucks Way, The New Gold Standard about Ritz Carlton,  and When Fish Fly  and many more...His newest book is  Driven to Delight ---delivering world class customer experience the Mercedes-Benz Way. Here’s a glimpse of what you’ll learn:   [0:36] Jeremy’s introduction of Dr. Joseph Michelli. [1:40] How did this book about the Mercedes Way come about? [4:50] A glimpse into Dr. Michelli’s discussion with the Mercedes Benz leadership team. [8:20] Working on the book in spite of personal struggles and tragedy. [10:32] The hardest parts of writing a book for Dr. Michelli. [10:56] Joseph’s approach to interviewing staff, leadership, etc. for one of his books. [12:00] Eye opening things Dr. Michelli discovered speaking with staff members. [12:58] Getting Mercedes employees to drive a Mercedes for a number of days. [15:22] Interesting discoveries from speaking with Mercedes customers. [16:25] The ma