Idea To Value - Creativity And Innovation

In today's episode of the Idea to Value Podcast, we speak with Michael Raynor, Managing Director for the Deloitte US Strategy group, and author of numerous groundbreaking books on innovation, including The Innovator's Solution and the Strategy Paradox. See the full article at https://wp.me/p6pllj-1tO  We speak about the link between strategy and innovation, what companies get wrong about disruptive innovation and understanding where your company is in the market. Topics covered in today's episode: 00:02:00 - The history of the Innovator's Solution, creating separate organisational entities for different types of innovation 00:04:45 - The misunderstanding of Disruptive Innovation 00:07:30 - Why you cannot use disruption as a strategy 00:09:00 - The links between strategy (embracing tradeoffs) and innovation (breaking tradeoffs) 00:15:00 - Understanding your intent when determining where innovation should be invested in 00:16:15 - How to set an innovation strategy to help the company understand where you curre