Idea To Value - Creativity And Innovation

Podcast S3E64: Jonathan Courtney - What it takes to build a successful digital product

Informações:

Sinopsis

In today's episode of the Idea to Value podcast, we speak with Jonathan Courtney, CEO of AJ&Smart. See the full episode at https://wp.me/p6pllj-1t6  We speak about what it takes to run successful workshops, his experiences with companies who are failing at innovation, and how to successfully develop digital products. Topics covered in today's episode 00:01:30 - How User Experience (UX) led Jonathan on his journey to starting his company 00:03:30 - The tension behind building products for months and misalignment causing them to go nowhere 00:05:30 - The power of Design Sprints to speed up project starts. Design sprints are a step by step system for bringing a group of people together to solve big problems 00:09:00 - Why they moved from long term client engagements, and are now focusing down on shorter workshops 00:12:00 - How digital product innovation has changed over the past 10 years 00:16:30 - Innovation labs were a place where nothing got done 00:19:00 - Apple and Google led people astray, by focusi