The Membership Guys Podcast - Practical Advice For Membership Website Owners

Do you have an effective membership exit survey in place? It’s a depressing fact that no matter how hard you try, you cannot stop people from leaving your membership site. Cancellations are just par for the course in the membership game. But don’t despair, because there is one tool that can make all the difference and that all membership site owners should have in their arsenal – the exit survey. In this episode, I explain why it is so important to have exit surveys in place, what 3 simple questions will give you the information you need to change that person’s mind as well as creating a last final plea page, and gathering valuable data that could improve your content and marketing strategy in the future. Essential Learning Points: Why exit surveys are so important for your membership site What questions to ask on an exit survey What to do with that information once you have collected it How to use the survey answers to create conditional messaging and a final plea page Why it is so important to keep your e