Business Growth School For Service Providers

  How To Design Your Service Pages To Convert Consider your service based business website as an interactive salesperson, where your job is to convince potential clients through summaries (rather than boring old service descriptions) why your services are the ones they should choose over other local competitors.   # 1: Help customers find the page   # 2: Your Headline (First thing people will read) & What you say before the fold. 84% of the traffic don't scroll beyond the first fold. What appears at the top of the page vs. what’s hidden will always influence the user experience — regardless of screen size. The average difference in how users treat info above vs. below the fold is 84% Source   Show notes