#seoisaeo Podcast - Expert Interviews At Major Digital Marketing Conferences

Simon Cox talks with Jason Barnard about it's OK to be a webmaster. Simon Cox is a jack of all trades (and proud of it) - technical SEO consultant, webmaster, designer, typographer, developer, blogger, model maker. In this fantastic episode, Simon and Jason Barnard talk about the idea of leveraging multi-skills and high-level understanding for project oversight in the web development process. Simon explains what it means to be a webmaster and why companies, either big or small, need a generalist. Jason responds with a fun analogy comparing ultra-experts to a wonky table, something you definitely should watch out for. They go on to exchange stories and insights into why it might be a good move to be a generalist and not be dragged into specialisation. The roles and opportunities for a generalist are probably more varied and interesting than you imagine. Simon shares his experience with the Badger Trust, but also how he “killed” the Linotype machine operators’ jobs by being one of the first Mac desk