Masters Of Product Management
MPM 008: A Passion For Pricing
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:13:41
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Sinopsis
Episode 8 - A Passion For Pricing For product managers and marketers, the price of a product is a critical dimension of the product strategy and a vital lynchpin in the product profitability formula. For product managers, pricing requires a clear focus on the customer and an ability to deliver on the value proposition. Hillary Gretton, a pricing expert in the med-tech/life sciences space shares her passion for pricing to help you become a better “pricer.” Hosted by Steven Haines of Sequent Learning Networks.