Managing Marketing

Jodie Catalfamo and Dave Ansett are two of the four founders of Brandvas, a technology platform that places brand strategy and all of the elements that come from this process in the hands of agencies and their clients. Brandvas is an artificial intelligence (AI) platform that provides agencies with the ability to collaboratively develop brand strategy with their clients and others, informed with the consumer data of Roy Morgan and Australia Post. Launched this year, it gives agencies a way to put the brand strategy process back in the heart of the marketing communications process.