Build A Better Agency Podcast

It’s an age-old adage – books are a three-dimensional business card. In today’s vernacular (from the book Sell With Authority) a book is an excellent example of cornerstone content. Many agency owners I know are curious about how to become a successful author but have decided they’ll never have the time or space to actually write that book. Josh Steimle has helped many clients recognize that they actually can get that book written and it doesn’t have to take years or be a painful experience. Josh is an agency owner and former guest (Episode #182). As his agency (MWI) matured and his partners were running the day-to-day operations, Josh decided to explain what it takes to become a book author to grow their businesses just like he had done for his agency. During our conversation, Josh explains how agency owners can write a book that demonstrates their expertise and allows them to step into their authority position. He then breaks down the book writing process to make it faster, less cumbersome, and very doable