Build A Better Agency Podcast

When you’re busy running an agency, it can be hard to take a step back to see broader trends. What is currently happening and what is on the horizon regarding client relationships? What tactics and deliverables are hot and making agencies money? This is the second part of a discussion I started last month about the we’re tracking at AMI. One of the best aspects of our work with agency owners from all over the world is that it affords me perspective. In episode 140, Top 2018 Agency Trends Part 1, I talked about trends that were related to money and the changing structures of our teams. And in this episode, I’m going to talk about the trends that I did not have a chance to get to in that episode. What you’ll learn about in this episode: How retail-facing companies are transitioning those skill sets into B2B space Why big consumer brands are decreasing their marketing spend and what it might mean down the road for small to mid-sized agencies The continuing rise of video and how to avoid the urge to over-produ