She Means Business, With Carrie Green, Author Of She Means Business And Founder Of The Female Entrepreneur Association

Building a successful business isn’t just about creating one-time transactions. It’s about designing experiences and evoking emotions that make your audience fall in love with what your business is all about and keep customers coming back. Which is why I’m so excited for this episode of the She Means Business show with the amazing Jennifer Kem! Jen is a genius when it comes to brand strategy and she’s worked with amazing brands such as the Oprah Winfrey Network, Nestle and Verizon! In this episode we talk about how: Jen’s early career and the moment she decided to leave the corporate world and own her destiny. Her first experience as an entrepreneur - losing everything in the 2008 financial crash and creating success all over again. Why building a brand is an amazing way to future-proof your business. What brand strategy actually means for business owners and the difference between branding and marketing. Why customer experience plays such an important part of your brand strategy. How to do market and custome