Market Proof Marketing: New Home Builder Marketing Insights

Market Proof Marketing · Managing The Digital Experience with Ananth Rao Kevin Oakley is joined by Ananth Rao, Senior Director of Marketing at EYA Marketing, LLC. They discuss Ananth’s continued success with virtual Presale Without Fail community launch events during the pandemic, the process behind rolling out a brand new Hubspot CRM program, what the future of marketing automation looks like, and more! EYA Marketing LLC focuses on highly walkable neighborhoods that feature innovative architecture. They have sold over 5,000 new homes in more than 40 neighborhoods located across Maryland, Virginia, and Washington DC. Kevin and Ananth discuss:Ananth’s significant success rate with virtual community launches and how he has now proven himself as one of the best New Home Marketers when it comes to virtually launching communities.Hubspot tools that he sees value in and uses on a regular basis, including the Work Flow, Marketing Automation, the Meeting schedule tool.The benefits of Hubspot integratin