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Carline Anglade-Cole is a million-dollar copywriter, and she's a master at creating controls. After 12 years in the direct mail industry working at Phillips Publishing Inc. (now Healthy Directions), Carline ventured out on her own and launched Cole Marketing Solutions. Carline raked in over six figures in royalties in her first year as a freelancer and never looked back. Today, Carline makes millions in royalties, creating massive multi-year controls for Healthy Directions, Cawood and Associates, Boardroom, and all the other top health publishers in the country. She's the Author of My Life as a 50+ Year-Old White Male: How a Mixed-Race Woman Stumbled Into Direct-Response Copywriting and Succeeded!, and Your Copy Sucks - You Don't!: 60 Kick-Butt Lessons on Copywriting... Business... and Life! In this episode… When it comes to marketing messages, Carline Anglade-Cole and every other great direct response copywriter already know what’s on your mind. That's how they write copy that hits home and convinces you to