Managing Marketing
Tomaz Pawlikowski And Darren Compare And Contrast Two Centuries Of Advertising
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:43:06
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Sinopsis
Tomasz Pawlikowski, past-Chair of Publicis Communications, and ex-CEO of Publicis Groupe, based in Central & Eastern Europe, is about to embark on the second chapter, the Chapter 2, of his career. But first he took the time to compare and contrast the two different centuries (20th and 21st) of advertising he had worked, to assess what had happened and how it is happening again on a global and local basis.
