Agency Intelligence

In this episode of the Age of Indiependence podcast, host Katlyn Eggar interviews Jeff Kirchick, Strategic Sales Director at Cresta. Whether you realize it or not, every day you are selling something. Jeff Kirchick explains how the timeless skills of salesmanship impact your everyday conversations, why the customer is not always right, and how to detach yourself from the outcome. Episode Highlights: Jeff gives some background and insight on Cresta. (5:20) Does Jeff think that sales is a science or an art? (6:59) Jeff shares why it’s important to give people a framework from where they can operate. (9:25) Jeff mentions why people should treat the customer the way they would treat their best friend or family member. (12:20) Jeff gives some details about his book entitled, Authentic Selling: How to Use the Principles of Sales in Everyday Life. (18:47) Jeff explains why children have the capability to be better and more authentic salespeople. (25:09) Jeff mentions why a good leader asks open-ended q