Agency Intelligence

In this episode, host Joshua Lipstone of The Explain This Book To Me podcast continues his discussion with David R. Carothers, CIC, CRM, the author of the book, The Extra 2 Minutes. They discuss how important the followup is after your marketing drop, how you need to be creative to gain extra touches with the prospect, and what to do if that first marketing drop didn't go exactly as planned.   Episode Highlights: What is the ideal day at Florida risk partners for David and what is David doing when he spends time with his family? (2:10) Does David want his producers to enter the contact invites by a certain time of day? (6:16) David says everyone on his team collaborates for the scripts to make sure everyone is on the same page. (8:00) Did David follow someone to gain knowledge? (9:17) David says that the book, Never Split the Difference by Chris Voss, is the most impactful book he read in his career. (10:15) David thinks that social media and platforms like LinkedIn have made it so much easier for